All Event Registration
Tuesday and Wednesday, Nov. 17th & 18th

30th Annual Learning SymposiumWed, Nov 18City University of Seattle, Seattle, WA
30th Annual Learning Symposium Evening ReceptionTue, Nov 17The Collective Seattle

Join Us and Learn from Our Baldrige Community!
Whether you are new or a master of performance improvement and organizational excellence, our 30th Learning Symposium will offer a wonderful learning environment and community!
For 30 years, Performance Excellence Northwest has brought you the largest Pacific Northwest conference focused on improving your critical organizational systems to get better results.
This year's format is a one impactful day that blends offerings to provide learners with access to national and regional Baldrige Recipients, while learning from others who have just started their journeys. While virtual options got us through the pandemic and they can be very effective, many of our customers want to (re)establish personal connections with other like-minded professionals in our community and have more "hands-on" experience. Our goal is to provide you with opportunities that meet your individual learning needs (presentations, discussions, and networking with like-minded professionals). So, block out some time to join us, learn from others, and share your knowledge within the PENW learning community.
Please support our partner hotel, The Hyatt Regency Seattle - next to the Space Needle and within walking distance to CityU of Seattle.
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To book, use this link: https://www.hyatt.com/events/en-US/group-booking/SEARS/G-CIUS
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Or to book via Hyatt website or app, please use this group code: G-CIUS
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Hotel address: 808 Howell Street, Seattle, Washington, 98101
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Screenshot of room options/special reduced pricing (below)


For questions, please contact laura@performanceexcellencenw.org





Thank you to our Symposium Sponsors!

Meet the 2026 Symposium
Keynote Speakers, Presenters, and Panelists
PENW is honored to have nationally and regionally recognized keynote speakers and presenters to share their knowledge and learning about using performance excellence principles to drive positive changes in their organization and communities at-large.
Additional speakers will be announced soon!

Michael J. O'Brien
The Blueprint Toolset
Founder and CEO
Featured Presentation:
The Missing Measure: How Leaders Shape the Culture that Sustains Performance Excellence
The Missing Measure: How Leaders Shape the Culture that Sustains Performance Excellence
Moving Beyond Engagement to Measure the Beliefs that Drive Baldrige Excellence
Organizations pursuing performance excellence have become increasingly sophisticated at measuring engagement, satisfaction, and organizational climate. While these measures provide valuable insight, they often describe the symptoms of culture rather than the underlying conditions that leaders must intentionally shape to achieve and sustain excellence. What if the missing ingredient isn't another survey, but a way to understand and measure the shared beliefs that influence leadership effectiveness, workforce performance, innovation, accountability, and long-term organizational results?
In this thought-provoking session, Michael J. O'Brien introduces the Culture Operating System™: the system of shared beliefs that influences how leaders make decisions, how employees respond, and ultimately how organizations perform. Participants will discover how measuring culture at the belief level complements the Baldrige Excellence Framework by providing leaders with leading indicators that reveal why organizational results occur and where leadership actions can create lasting change. Attendees will leave with a practical framework for intentionally shaping a culture that not only achieves performance excellence but sustains it.

Stephanie Norling, MBA
Communities of Excellence 2026
San Diego, California
President and CEO
Featured Presentation:
Collaborating to Improve Complex Challenges in Your Community
Despite individual efforts, no single organization can address the complex health challenges communities face. This presentation will explore how healthcare systems can lead collaborative efforts to tackle systemic issues by aligning community resources and addressing root causes. Drawing on effective strategies from communities across the nation, attendees will learn how to maximize the impact of Community Health Needs Assessments, value-based care, and social determinants of health initiatives, while leveraging the Baldrige-based Communities of Excellence Framework to drive meaningful collaboration and measurable results.

John Clifford
Pagliacci Pizza
Senior Director, Training and Development
Featured Presentation:
Building a Culture of Delivering Excellence
PENW's Denali Award in part due to building an employee-focused culture. Learn about engaging employees, hands-on leadership, and how we have incorporated the Baldrige Framework to improve performance.
Bio: John Clifford is the Senior Director of Training and Development at Pagliacci Pizza in Seattle, WA. He has helped spearhead their Pagliacci journey and is an former examiner at both the national and regional levels. He can still bust out a pizza rush on the toss table.
Meet the 2026 Symposium
Breakout Speakers
Additional speakers will be announced soon!

Aphriekah Duhaney-West
Kaiser Permanente Northwest
Breakout Presentation:
Presentation Topic Coming Soon

John Clifford
Pagliacci Pizza
Breakout Presentation:
Presentation Topic Coming Soon

Julie Whitely
Kaiser Permanente Northwest
Breakout Presentation:
Presentation Topic Coming Soon

Breakout Speaker Coming Soon
Breakout Presentation:
Presentation Topic Coming Soon
Event Locations
The symposium and reception will take place in the beautiful Belltown area of Seattle, known for its vibrant energy, artistic spirit, and close proximity to the waterfront. Surrounded by acclaimed dining and iconic city views, it offers a welcoming setting for connection and conversation.
Symposium Address
521 Wall St #100, Seattle, WA 98121
Reception Address
400 Dexter Ave N, Seattle, WA 98109, USA
The Hyatt Regency Seattle is the official sponsor hotel for PENW, with information on discounted room rates coming soon.
Sponsorship Benefits
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Provide cost effective promotion and marketing for your company
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Promote a culture of excellence
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Provide cost-effective education and training for large and small businesses
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Boost your profile among organizations pursuing excellence
For more information write laura@performanceexcellencenw.org





