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28th Annual Learning Symposium
September 24, 2024

Microsoft World Headquarters, Redmond, WA

Peter Drucker - Author of Management

“If the executive lets the flow of events determine what they do, what they work on, and what they take seriously (prioritize), they will fritter themselves away “operating.” They may be an excellent person. But they are certain to waste their knowledge and ability and to throw away what little effectiveness they might have achieved. What the executive needs are criteria which enable them to work on the truly important, that is, on contributions and results, even though the criteria are not found in the flow of events.”

― Peter F. Drucker, The Effective Executive

Looking to engage your entire workforce and improve organizational performance?

Team Celebration Seflie

Our Services - What we do



Learning services on-site, virtual and on-demand for organizations and individuals to understand how the world-class Performance Excellence Framework informs organizational improvement.



Apply principles of Performance Excellence within your organization or with our collaborative learning environment, share learning and deepen your knowledge.



Participate in our peer-based learning assessments and receive comprehensive feedback to drive future improvements and receive recognition for higher levels of performance.

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Business Plan
Healthcare Surgery
Local Business Partners

Our People - Who we are

  • Formed in 1994 as the Washington State Quality Award (WSQA), today PENW serves organizations across the Northwest in Alaska, Idaho, Oregon and Washington.

  • Includes 200+ volunteers across a variety of sectors (healthcare, manufacturers, government, schools, businesses and nonprofits) who are using leading continuous improvement thinking and organizational development tools to improve their organizational performance.

  • Strategic partner of the national Baldrige Performance Excellence Program and regional Alliance for Performance Excellence program.

Our Vision - Why we do it

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Baldrige Alliance Program
The Journey of Performance Excellence
Achieve sustainable performance excellence throughout the regions we serve.

We believe strong organizations committed to performance excellence create more value for their employees, stakeholders and communities. As local citizens, we are invested in helping organizations achieve their objectives, participate in a community of learning with others and
make the Northwest a better place to live, work and play.


Our Triple Aim: enabling your workforce and leaders to thrive in your organization!

1. Deliver on your commitment to customers

2. Develop a culture of improvement & innovation

3. Build sustainability to achieve short- and longer-term goals.

NIST Baldrige Performance Excellence Program
2024 Baldrige Program Changes

NEW Baldrige Award Criteria for 2024

The new Baldrige Award Criteria are organized around eight performance dimensions that both enable and reflect organizational resilience and long-term success. Since these criteria will be used to evaluate a wide variety of organizations, it is important for evaluators to understand and consider your organization’s unique environment. That begins with your responses to a series of questions in the Organizational Profile.

Alliance for Performance Excellence
Performance Excellence Northwest - PENW

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